A marketing plan explores the key questions for your marketing efforts; what will you do? What makes what you do attractive to your audience? How much will it cost? What do you expect that marketing effort to provide? It also forces new freelancers and entrepreneurs to consider marketing in its whol
Created by the collaborative design platform UXPin, the Agile UX Best Practices Bundle offers 3 example-driven e-books in a single download. Totalling 200+ pages, these books include how-tos, screenshot visual aids, and real-life process case studies from companies like Slack, 3M, Autodesk, and mor
The lofty heights of freedom and success have little to do with having your head in the clouds, let alone drinking champagne up there. However, they are reachable for those who follow some pretty commonsensical guidelines, such as you’re proving by having got this far in the course. Heartiest congr
Customer service skills are vital for business owners who want to leave the right lasting impression on their customers. It’s surprising how many CEOs and freelancers never seem to get to grips with this basic skill that brings repeat business and cements customer loyalty. If you want to keep your s
The world of work has guided most of us into an employee mindset. Suddenly finding themselves at the top of the pyramid doesn’t occur to many Freelancers or Entrepreneurs immediately. That realisation will come as a powerful one, but it shouldn’t be a shock. After all, a world of opportunity awaits
Closing a sales call or asking for the business is nowhere near as hard as you may have been led to believe. In fact, it’s the easiest part of the sales process—and anyone can learn to close business over the phone, face-to-face or by e-mail in a matter of minutes. It doesn’t even require very much
A sales pitch gets you through the door of a client, but the way you present your business and close sales is what determines your eventual success as an entrepreneur or freelancer. As with all elements of sales, there’s a process you can use to present your business well and to close more business
The easiest part of any sales call is the opening. It’s the part of the call where there’s no pressure on you to make things work at all. If somebody says, “no thanks” before you’ve even spoken to him for five minutes – he’ll have saved you a lot of time further down the line. Learning to open a sal
No invention is more feared, perhaps, than the telephone. The same device that links us with family and friends and lets us book appointments for car services and manicures is the object of dread for many when it comes to using it for anything else. As we’re about to see, though, using it for our Fr
Four common options exist in most parts of the world. The options include sole trading, partnerships, limited companies, offshore companies. Learn the advantages and disadvantages of each—it’s vital on the path to running an efficient business.We’ll teach you the most common options and the usual ad
Many would-be freelancers and entrepreneurs know exactly what they want to do; others aren’t really sure. Whichever position you are in, sitting down and working out your passions and interests before you begin a business is a good idea. A wealth of evidence shows that when we work in harmony with o
Is it irresponsible to become a freelancer, entrepreneur or digital nomad? We want to turn this question around and ask; is it responsible not to pursue your dreams?Life is uncertain, unsafe and, to some extent, you cannot completely control the most important things in your life: When are you going
Drumming up business can take some planning. Luckily, that same planning is what can help you set up a first-rate website and work out exactly how not only to establish your online presence but to cast it to the right audience as well. Well done on following your dream to the next level! Are you st
We all know that the screen real estate on mobile devices is limited when compared to that offered by a desktop or a laptop; but what effect does that have on the comprehension of content by the user? What other pain points are there for mobile users? How could we go about avoiding them? Developing
Dreaming about freedom is fine; dreaming about attaining that freedom is a thousand times better; and when you go from dreaming to living the dream, it shows on your face and will—very, very probably—show up shortly afterward in your bank account and in no small amount. In between those powerful sta
Having such an inviting work environment as this can do wonders for the working mind. One popular misconception about a coffee shop is that someone might blur the line between business and pleasure. However, that notion overlooks the whole point of freelancing—which is all about freedom, self-pride
The history of information visualization is both rich and longer than you might expect. While the discipline of information visualization was only formally recognized by Xerox Parc in the 1980s – the act of information visualization is nearly as old as the written word. The history of information vi
It’s the perfect time to join the way of the future for many industries. The 21st century has seen a style shift from office working to location-independent provision of value-adding services—freelancing and entrepreneurism, in other words. This simple, ongoing trend means that reshaping your life f
Static representations of data have been with us for millennia; a single image of a data set can be incredibly useful but with the increasing complexity of data sets a static representation can also be inadequate to the task of delivering value to the user of the information visualization.Ed Dunbill
The one thing that makes working for a company easier than working for yourself is getting paid. When you have a job, you turn up every day and at the end of the month – the money’s in the bank.Unfortunately, for freelancers, you have to do the work and then rely on the money getting to the bank at
