You may have noticed in life that few (if any!) people think like you do. So there’s absolutely no reason for you to think your users think like you either! You need to go out and meet your users if you want to properly understand and design for them, and user interviews are a great way to achieve t
If you’re going to collaborate seamlessly with Artificial Intelligence (AI), then you’ve got to master the art of effective communication and, with that, craft prompts that precisely guide the AI to the outcomes you want. Let's look at the complexities of prompt engineering and practical techniques
Once an ideation session like brainstorming, brainwriting or cheatstorming has finished, it’s time to collect, categorize, refine and narrow down the best idea, solution or strategy. Here are the best selection methods. They’re Sticky note voting, the Four Categories method, the Bingo Selection meth
Perhaps the biggest buzzword in customer relationship management is “engagement.” Engagement is a funny thing, in that it is not measured in likes, clicks, or even purchases. It’s a measure of how much customers feel they are in a relationship with a product, business or brand. It focuses on harmony
Mobile devices contribute to over 60% of online traffic—and it’s a fact that shows the need to provide superior user experiences on mobile devices. A great mobile UI (User Interface) design is crucial to web design and a website's success. It takes a strong grasp of how to apply visual elements that
Visual design is about creating and making the general aesthetics of a product consistent. To create the aesthetic style of a website or app, we work with fundamental elements of visual design, arranging them according to principles of design. These elements and principles together form the building
Getting a 404 Error page is very similar to many real-life situations. What do we mean? Well, for example, if you are an “I-don’t-need-a-map” kind of person in an unknown place, you will most likely get lost. And while your frustration level rises to the level of Leonardo Di Caprio at The Oscars, im
Visuals are one of the most essential and exciting parts of your UX/UI design case study—they’re fun to create and boost engagement. Your hard work and ingenious designs will take center stage and show off your capabilities as a designer. But your final designs are not the only visuals that get thei
At first glance the two terms appear to be identical don’t they? Our users are our customers and thus they’re the same thing. Except, of course, they’re not. So what’s the difference?What is User Experience (UX)?Author/Copyright holder: A-dit-ya. Copyright terms and licence: CC BY 2.0The user experi
Over 4.3 billion people use smartphones—and the shift towards mobile is worldwide. In mobile user experience (UX) design, more importantly, successful mobile experiences are paramount. Smaller screens with limited space call for a tailored approach to UX design. It's not a one-size-fits-all solution
Your creative process is a precious part of how you design—as in, it’s the engine behind it all. And in the era of ChatGPT—a real game-changer in design—there’s one question in particular that might be top of mind: How can the worlds of artificial intelligence (AI) and user experience (UX) design co
Augmented Reality (AR) is particularly effective for place-based stories. Because of how human memory works, place-based narratives are powerful tools for education and entertainment. UX designers for AR look for opportunities to turn seemingly uninteresting spaces into engaging stories or tedious t
There is a fair amount of confusion about the differences between the terms virtual reality (VR), augmented reality (AR), mixed reality (MR), and extended reality (XR). While most people have stuck with AR and VR to describe the different technologies, these terms are not enough to fully comprehend
All the UX training in the world would be for nothing if you couldn’t get a job as a UX professional and fulfill your dream. Hiring for UX positions is difficult – recruiters need to assess many applicants’ skills, experience and attitudes towards their work. Contrary to being measured by traditiona
“Productivity is never an accident. It is always the result of a commitment to excellence, intelligent planning and focused effort.”— Paul J. Meyer, premier international authority on goal setting, motivation, time management, and personal and professional development Accessibility is not t
The categorical data depicts the success and failure rate of the low-fidelity wireframe above. There is not a large enough difference between the two to determine if the designs were successful.There is an element of error involved in measuring anything. So, when we want to compare measurements, how
Web fonts bring digital content to life. They enhance readability, set the tone, and ensure consistency across various platforms—all vital ingredients. When you understand web fonts and their impact, it can help you with effective website creation—and greatly so. We’ll provide a comprehensive overvi
Finding the right participants is crucial for gathering user research. We usually need to do research with participants having a particular set of needs or experience. In this short video, you will find out about the basic need for screening and how we make sure that we have suitably qualified parti
The level of participant engagement is an important part of the user research results. Our results are dependent on proper engagement with our participants. In this video we look at some of the issues around participant recruitment and hear practical examples that arose in a large online study.Image
Quantitative research methods fit into the project lifecycle at different stages of the process.In this video, we see where different quantitative research methods fit into a typical project lifecycle. Bear in mind that even with an iterative process such as Agile, the short cycles still address dif
