Graphic art versus graphic design is pretty much still a bone of contention, and that’s after a long-standing debate that just keeps going on and on—more a source of intrigue than anything negative. Some believe the two overlap with a great deal of things that are interchangeable between them—but, f
UX design for Augmented Reality (AR) has some different guidelines than what is used for screen-based UX. Designers must consider the space and the physical limits of what is comfortable for the human body. Also, as AR overlays physical space, you must be very aware of the cognitive load because you
As with every design decision, the answer to the question “Should UX designers learn to code?” is: “It depends.” When you work with digital products, you may not always need to write lines of code, but it is an added advantage to know how to build the product that you design.In the early days of web
Let’s explore the various stages of creativity so you can get a firmer idea of its true nature as such a powerful human resource. Graham Wallas was the first to create an overview of a creative process back in 1926. As you can imagine, lots of iterations have emerged since then. Some of these theori
Your creative process is a precious part of how you design—as in, it’s the engine behind it all. And in the era of ChatGPT—a real game-changer in design—there’s one question in particular that might be top of mind: How can the worlds of artificial intelligence (AI) and user experience (UX) design co
Fear plays such a dominant role in our lives that several businesses and products have succeeded on the back of this single emotion. Here’s a look at some of the fears that affect our decision making, how businesses and products exploit these tendencies to their advantage, and how, as a designer, yo
Imagine your next product launch soaring beyond expectations. Your customers raving about experiences crafted just for them. Your ideas finally connecting with the people who matter most. This isn't wishful thinking—it's what happens when you master personas, user experience (UX) design's secret wea
Typography has its very own language. It’s full of typographic terms that make up its basic anatomy. Just like it’s vital for your doctor to learn human anatomy to make an informed diagnosis, it’s important for you to understand the anatomy of type to use it effectively.Let’s begin with the basics o
Personas help you get inside your users’ heads—and build things they’ll actually value. Now imagine having a tool that makes it all click faster. That’s AI. Let it handle the grind while you do what only a human can: feel, connect, and create solutions people truly love. Here are seven ways to make
Gesture interactions have become an easy and convenient form of interaction on touch devices largely because we have developed conventions for how gestures should be performed. In virtual and augmented reality, gestures are also a very natural way to interact with digital artifacts and menus, but we
UX (user experience) design has the potential to improve people’s everyday lives. The stakes are even higher if you work as a UX designer in the healthcare industry. The health-tech sector is among the fastest-growing in the world, with expected revenue of USD 1,305.1 billion in 2030, according to G
From a design perspective, UX for Augmented Reality (AR) is similar to mobile UX in that users are often on the move and use the interface in short bursts of activity. In contrast, the user experience of a virtual reality application is more similar to web or desktop UX, designed for immersive, cont
Interaction design is an important component within the giant umbrella of user experience (UX) design. In this article, we’ll explain what interaction design is, some useful models of interaction design, as well as briefly describe what an interaction designer usually does.A simple and useful unders
We’ve all come to think in terms of user-centred design over the years. It’s a critical component of UX design, and it helps us focus on what really matters when developing products. However, user-centred design is not enough for gamification. Here, we introduce the concept of player-centred design,
All the UX training in the world would be for nothing if you couldn’t get a job as a UX professional and fulfill your dream. Hiring for UX positions is difficult – recruiters need to assess many applicants’ skills, experience and attitudes towards their work. Contrary to being measured by traditiona
How do you ensure your design portfolio grabs the attention of potential employers from the get-go? Your hook holds the answer—the gateway to make a memorable impression. Let's discover how to craft a hook that captivates and sets you apart.In this video, Morgane Peng, Design Director at Societe Gen
Do your personas drive decisions or collect dust in forgotten folders? It’s hard to watch your carefully researched personas get ignored. Meanwhile, your team struggles to make decisions, builds products nobody wants, and gets stuck in endless revision cycles—all of which stagnate progress. But if y
You may have noticed in life that few (if any!) people think like you do. So there’s absolutely no reason for you to think your users think like you either! You need to go out and meet your users if you want to properly understand and design for them, and user interviews are a great way to achieve t
As a user experience designer, you want to solve their challenges and problems. You research your target users, prototype your ideas, test your products for usability ... And importantly, you want your end users to benefit from your products. After all, what is the point of your efforts if no one wi
Landing a job can be hard work and while it’s not possible to prepare for every curve ball that an interviewer throws at you – there are some common questions that you should be ready for. Today, we’re going to look at three of these questions and examine what it is that interviewers expect to learn
AI is replacing jobs everywhere, yet design jobs are booming with a projected 45% job growth. With design skills, you can create products and services people love. More love means more impact and greater salary potential.
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