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What Does a UX Strategist Do? - Article hero image
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What Does a UX Strategist Do?

Question time: Have you gained substantial experience in UX (user experience) design—as in, to the point where you’re considering a career change?If your answer is YES and conducting in-depth research makes you feel more content—along with helping brands “nail” it in the marketplace with their produ

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What Does a User Interface (UI) Designer Do? - Article hero image
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What Does a User Interface (UI) Designer Do?

What’s in every memorable digital experience is a seamlessly navigable website or an app that feels like second nature—and what lies behind those are user interface (UI) designers; they’re the ones who shape the aesthetics and functionality of any digital interface. But what does a user interface de

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10 Principles of Accessibility - Article hero image
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10 Principles of Accessibility

Do you want to get serious about accessibility, but finding it hard to know where to start? In this video, we’ll take you through 10 principles you can use to get started creating great accessible websites and interfaces that are digitally inclusive right now. Among other things, you’ll learn how to

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Should You Choose between Responsive and Adaptive Design? - Article hero image
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Should You Choose between Responsive and Adaptive Design?

Designers can choose between adaptive and responsive design to bridge the gap between devices and changing user contexts. Here you’ll learn the merits of each approach, so you’re in a great position to select an approach for your project.  What Are the Main Differences Between Responsive a

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Enter the World of Social VR - Article hero image
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Enter the World of Social VR

Our metaverse is big—as in massive and expanding, to be more exact—and there’s plenty of room to trailblaze inside of all of that digital space, so if virtual reality (VR) can teleport, catapult, and integrate human users into brand-new worlds of excitement, discovery, and learning (which it can, by

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Three Steps to Facilitate Design Thinking in Your Team - Article hero image
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Three Steps to Facilitate Design Thinking in Your Team

The design thinking process takes you into unknown and sometimes uncomfortable territory. Members of a design thinking team need to be open minded, curious, collaborative and willing to have their assumptions challenged. They also need to prepare themselves for change and take on an accepting, adapt

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6 Common Pitfalls in Prototyping and How to Avoid Them - Article hero image
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6 Common Pitfalls in Prototyping and How to Avoid Them

Prototyping is an indispensable part of the design thinking process. However, it’s crucial to know how to prototype the right way and avoid some common pitfalls. If not, your prototyping efforts might be for nothing as your biases and inefficiencies will lead to a suboptimal design solution. Let’s l

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System Usability Scale for Data-Driven UX - Article hero image
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System Usability Scale for Data-Driven UX

Ever wondered how the top designers, researchers, and product developers manage to create products that are user-friendly, efficient, and enjoyable—consistently? One of the key things there is what’s called the System Usability Scale (SUS), a vital tool and questionnaire-based method that profession

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Everything You Need To Know About Triadic Colors - Article hero image
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Everything You Need To Know About Triadic Colors

Here’s a handy statistic that’s worth remembering: over 60% of people accept or reject new products based on color, and that’s a figure you can think about when you consider the link between colors and products—like, for instance, whenever you think of Coca-Cola, you’ll likely think of red, or McDon

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How to Involve Stakeholders in Your User Research - Article hero image
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How to Involve Stakeholders in Your User Research

If you want to do a user research project, it is important that you involve the relevant stakeholders in your planning. Your stakeholders can help ensure that the research you do is as relevant as possible for your project and that the people you need support from have an invested interest in your r

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Use More Meaningful Measurements in Design and in the World - Article hero image
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Use More Meaningful Measurements in Design and in the World

What we measure and how we do it significantly impact people’s lives. Often, we measure certain things just because they’re easy to measure, and that’s how it’s always been done. But we have to ask ourselves; are the measurements meaningful or not?We measure a country’s Gross Domestic Product (GDP)

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Understand the “Why” of User Behavior to Design Better - Article hero image
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Understand the “Why” of User Behavior to Design Better

You know what products and services you offer, or intend to offer. You likely have certain types of users in mind; you may have some demographic data and you may also have drawn a few personas. But do you know why people will buy your products? Why would they choose your product over your competitor

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Don Norman’s Top Tips from the Design for the 21st Century Course - Article hero image
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Don Norman’s Top Tips from the Design for the 21st Century Course

The design field is evolving. It’s been proven that aside from driving business success and delivering beautiful and successful products, design can be pivotal to solving complex human issues. For instance, GE Healthcare used Design Thinking to improve the MR scanner experience for children—which is

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Increase Competitiveness in Users with Leader Boards - Article hero image
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Increase Competitiveness in Users with Leader Boards

We humans are competitive creatures, and creators of successful online games and sports applications use this knowledge to egg us on with leader boards. However, as a designer, you can apply leader boards in so many other situations to encourage users to engage more, or produce better output. Trust

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How to Supercharge Your Design Workflow with AI - Article hero image
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How to Supercharge Your Design Workflow with AI

AI won't replace you. But a designer who uses AI will. That's the reality we face today. AI amplifies your natural ability to solve people's problems, improve their lives, and do fulfilling, career-accelerating work. But it can't replace your human-centered skills like empathy, creativity, and syste

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Your Practical Prompt Playbook: Get Better Results from AI Right Now - Article hero image
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Your Practical Prompt Playbook: Get Better Results from AI Right Now

If you’re going to collaborate seamlessly with Artificial Intelligence (AI), then you’ve got to master the art of effective communication and, with that, craft prompts that precisely guide the AI to the outcomes you want. Let's look at the complexities of prompt engineering and p

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AI Challenges and How You Can Overcome Them: How to Design for Trust - Article hero image
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AI Challenges and How You Can Overcome Them: How to Design for Trust

As a designer, designing for trust in Artificial Intelligence (AI) products is paramount. AI presents unique challenges that require transparent interfaces, clear feedback, and ethical considerations to build user confidence. If you prioritize trust, you can ensure user adoption and satisfaction, wh

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Beyond AR vs. VR: What is the Difference between AR vs. MR vs. VR vs. XR? - Article hero image
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Beyond AR vs. VR: What is the Difference between AR vs. MR vs. VR vs. XR?

There is a fair amount of confusion about the differences between the terms virtual reality (VR), augmented reality (AR), mixed reality (MR), and extended reality (XR). While most people have stuck with AR and VR to describe the different technologies, these terms are not enough to fully comprehend

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What Should a UX Design Portfolio Contain? - Article hero image
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What Should a UX Design Portfolio Contain?

Your UX design portfolio is the key that gets you a job interview, and it is therefore vital that you include everything necessary in it. After all, a recruiter spends only a few minutes to form an opinion of you through your portfolio. If you’re new to UX, however, you might not know what exactly n

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Learn How to Use the Best Ideation Methods: Brainstorming, Braindumping, Brainwriting, and Brainwalking - Article hero image
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Learn How to Use the Best Ideation Methods: Brainstorming, Braindumping, Brainwriting, and Brainwalking

Brainstorming is the most frequently practiced form of ideation. We recommend that you use it along with Brainwriting, Brainwalking, and Braindumping. Here, you’ll learn the best practices from the very best experts from d-school and IDEO as well of the father of the Brainstorming technique, Alex Os

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