Critical Mass

In This Course, You'll

• Get excited when you discover that you don't need to start from scratch to use the secret recipes that empower companies like Apple and Google to shape the future. You just need a structure and proven methods to optimize what you already do. As AI becomes part of your day-to-day workflows, your ability to guide it with timeless human-centered skills such as strategic thinking, creativity, and empathy for real users is what turns AI into your superpower and delivers meaningful results.

• Build on your existing creativity, problem-solving, and people skills to learn the powerful 5-stage method called Design Thinking. It's one of the key drivers behind Apple and Google's continuous innovation and provides a clear, structured way to solve real-world problems. You've already got the instincts, so it's easy to learn the method. 

• Make yourself invaluable with hands-on skills in Design Thinking. Design Thinking can help you break into User Experience Design, product design, and tech. It's widely applicable, impactful, and fun! Use your skills to improve customer support processes, create new products, and even tackle big challenges like climate change. This human-centered approach is a key driver of business success because it guides you to systematically understand and address what your users really need and want. That's why Design Thinking skills can help you increase sales, keep customers loyal, and turn them into powerful advocates for your company.

• Gain confidence and credibility as you effortlessly apply methods from all five stages of the Design Thinking process. You'll be guided to build empathy and gather insights into people's habits through user interviews. 

• Use our downloadable templates to create affinity diagrams, empathy maps, and actionable "How Might We" questions. Develop solutions as you apply ideation and innovation methods. Create a paper prototype early and fast, then test and optimize your prototype to ensure that your users love it. More love, more impact, greater salary potential. 

• Apply your new skills in an optional project where you'll design and test a user-centered experience that's perfect for your portfolio and career growth. Master Design Thinking to amplify your uniquely human strengths like empathy, intuition, and creativity, and confidently stay in demand as AI reshapes how teams work.

It's Easy to Fast-Track Your Career with the World's Best Experts

Master complex skills effortlessly with proven best practices and toolkits directly from the world's top design experts. Meet your experts for this course:

• Don Norman: Father of User Experience (UX) Design, author of the legendary book “The Design of Everyday Things,” and co-founder of the Nielsen Norman Group.

• Alan Dix: Author of the bestselling book “Human-Computer Interaction” and Director of the Computational Foundry at Swansea University.

• Mike Rohde: Experience and Interface Designer, author of the bestselling “The Sketchnote Handbook.”