Author: Jae Won Lee
Publication Overview
Publication period start: 2003
Number of co-authors: 1
Co-Authors
Number of publications with favourite co-authors
Productive Colleagues
Most productive colleagues in number of publications
Publications
Lee,
Jae Kyu,
Lee,
Jae Won
(2003):
Internet advertising strategy by comparison challenge approach.
In:
Sadeh,
Norman M.,
Dively,
Mary Jo,
Kauffman,
Robert J.,
Labrou,
Yannis,
Shehory,
Onn,
Telang,
Rahul,
Cranor,
Lorrie Faith
(eds.)
Proceedings of the 5th International Conference on Electronic Commerce - ICEC 2003
September 30 - October 03,
2003,
Pittsburgh, Pennsylvania, USA.
pp. 450-457.
https://doi.acm.org/10.1145/948005.948063