Becki Floyd's Course Certificate: Journey Mapping

IxDF Course Certificate awarded to Becki Floyd for completing the "Journey Mapping" course
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The IxDF Course Certificate (ID #a3df12ad-216f-42f7-ba19-c6fbe383af35) above is awarded to Becki Floyd with a Top 10% Distinction in formal recognition of their coursework surpassing the rigorous benchmarks of exceptional performance established by the IxDF Educational Codex. View Course Curriculum.

Becki Has Mastered How To:

  • Explain the three core journey map types and why they work, including experience maps, customer journey maps, and service blueprints.

  • Apply common journey mapping processes to move from questions and inputs to actionable outputs.

  • Gather and structure data for journey mapping using research inputs that reflect real customer behavior and context.

  • Create perspective grids to analyze research findings and identify patterns, needs, pain points, and opportunities.

  • Build experience maps that clarify end-to-end experiences across phases, goals, emotions, and touchpoints.

  • Create customer journey maps that improve key flows by pinpointing friction, drop-off, and high-impact interventions.

  • Develop service blueprints that connect frontstage and backstage work to align people, systems, and processes behind the experience.

  • Plan and run journey mapping workshops that align stakeholders and produce clear next steps for product or process initiatives.

Becki Floyd

Becki Floyd

UX Design

Birmingham, UK, United Kingdom
  • IxDF Top 10%
 Course Taker
    Complete an IxDF course with a score of at least 90% to be awarded this distinction.
    IxDF Top 10% Course Taker distinction: Complete an IxDF course with a score of at least 90% to be awarded this distinction.
  • IxDF
 Meetup Organizer
    Organize a meet-up for any IxDF Local Group to be awarded this distinction.
    IxDF Meetup Organizer distinction: Organize a meet-up for any IxDF Local Group to be awarded this distinction.
  • IxDF Local
 Group Member
    Join an IxDF Local Group to be awarded this distinction.
    IxDF Local Group Member distinction: Join an IxDF Local Group to be awarded this distinction.
  • IxDF Community Influencer
    Contribute meaningfully to IxDF Conversations groups at least 10 times to be awarded this distinction.
    IxDF Community Influencer distinction: Contribute meaningfully to IxDF Conversations groups at least 10 times to be awarded this distinction.
  • More distinctions
    +2
    and 2 more IxDF Distinctions

IxDF Distinctions

Distinctions are conferred upon Becki Floyd in formal recognition of their notable achievements and contributions, as stipulated by the IxDF Educational Codex.

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Certificates Earned
by Becki Floyd

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IxDF Master Class Certificates Earned

IxDF Master Class Certificates are awarded to Becki Floyd in formal recognition of their attendance and ongoing commitment to learning from industry leaders.

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Speak Strategy, Get Influence: How Designers Can Shape Product Decisions certificate

Speak Strategy, Get Influence: How Designers Can Shape Product Decisions

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IxDF Membership Certificate

This IxDF Membership Certificate is issued to Becki Floyd in formal recognition of their membership of the IxDF, global leader in design education.

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