IxDF Certificate of Completion

Design and evaluate user-centered digital products that are easy and efficient to use.

Apply established interface design guidelines, including Shneiderman's Eight Golden Rules and Nielsen and Molich's ten heuristics, to build intuitive, frustration-free products.

Define and measure usability across its core dimensions to set clear quality targets and benchmark designs.

Plan, conduct, and report usability tests with real users, from recruitment and consent through to actionable findings.

Run heuristic evaluations to surface usability problems quickly and cost-effectively.

Run cognitive walkthroughs to catch task-level usability issues before development.

Design around the limits of human memory and attention to reduce cognitive load and user error.

Design for simplicity and clear navigation so users reach their goals with minimal effort.

Create research-grounded personas that keep design decisions focused on real user needs.

Identify all the users and stakeholders a product affects and weigh their influence on the design.

Establish genuine user needs, including the requirements users cannot articulate themselves.

Generate and select among alternative design solutions under real-world budget, technology, and user constraints.

Integrate user-centered design with Agile and other software lifecycle models to ship products iteratively.

Design for emotion, applying Don Norman's visceral, behavioral, and reflective levels to increase engagement and satisfaction.

Apply experiential design principles to deliver meaningful experiences rather than just functional features.