The IxDF Course Certificate (ID #3333d6cc-910f-4663-8a77-cfadb00ffaa4) above is awarded to Leticia Marques Alves with a Best in Class Distinction in formal recognition of their coursework surpassing the rigorous benchmarks of exceptional performance established by the IxDF Educational Codex. View Course Curriculum.
Explain the three core journey map types and why they work, including experience maps, customer journey maps, and service blueprints.
Apply common journey mapping processes to move from questions and inputs to actionable outputs.
Gather and structure data for journey mapping using research inputs that reflect real customer behavior and context.
Create perspective grids to analyze research findings and identify patterns, needs, pain points, and opportunities.
Build experience maps that clarify end-to-end experiences across phases, goals, emotions, and touchpoints.
Create customer journey maps that improve key flows by pinpointing friction, drop-off, and high-impact interventions.
Develop service blueprints that connect frontstage and backstage work to align people, systems, and processes behind the experience.
Plan and run journey mapping workshops that align stakeholders and produce clear next steps for product or process initiatives.
Senior Product Designer
Permanent link to this certificate page:
https://ixdf.org/members/leticia-marques/certificate/course/3333d6cc-910f-4663-8a77-cfadb00ffaa4
Be proud! Fill your wall with certificates that will create immense potential in your career.
IxDF Course Certificates are awarded to Leticia Marques Alves in formal recognition of their coursework surpassing the rigorous benchmarks of exceptional performance established by the IxDF Educational Codex.
IxDF Master Class Certificates are awarded to Leticia Marques Alves in formal recognition of their attendance and ongoing commitment to learning from industry leaders.
This IxDF Membership Certificate is issued to Leticia Marques Alves in formal recognition of their membership of the IxDF, global leader in design education.
