I’m Alda Rocha, a design leader with over 20 years of experience in research, digital products, and experience strategy. My background spans team leadership, digital transformation, and complex customer journeys at scale. I build bridges between people, technology, and business, connecting evidence to decisions and outcomes. My interests include AI in design, helping people grow, and inclusion in technology. I’m here to share what I’ve learned and exchange ideas with others working toward more responsible, collaborative, and human-centered design.
IxDF Distinctions
Distinctions are conferred upon Alda Rocha in formal recognition of their notable achievements and contributions, as stipulated by the IxDF Educational Codex.
IxDF Local Group
Local Groups
Courses Taken by Alda Rocha
IxDF Online Courses set the industry gold standard for learning design, taught by experts from industry leaders like NASA, Google, and Adobe.
Design Thinking: The Beginner's Guide
Information Visualization: Getting Dashboards Right
Become a UX Designer from Scratch
Accessibility: How to Design for All
UX Management: Strategy and Tactics
Emotional Design — How to Make Products People Will Love
Information Visualization
User Research – Methods and Best Practices
IxDF Membership Certificate
This IxDF Membership Certificate (ID #NNJqkS9RN) has been issued to Alda Rocha in formal recognition of their membership of the Interaction Design Foundation (IxDF).
The authenticity of this membership certificate can be verified on this permanent link.