Bogotá, Colombia
Marcela Gómez
Lead Designer
Hola Uxers en Bogotá¡¡
Los invitamos a nuestra charla de este mes.
Registro >> bit.ly/2ANBlee
ATENCIÓN Cupos limitados a máximo 100 personas, enviaremos el enlace de ingreso a ZOOM el día del evento a los registrados.
Hoy en día nos enfrentamos a un continuo y acelerado crecimiento o decaída de los productos y servicios en los que trabajamos, es por eso que no podemos dejar por fuera a nuestros usuarios al momento de hacer mejoras o nuevas implementaciones que puedan afectar la experiencia.
Gracias a las pruebas de usabilidad podemos observar y aprender de los usuarios para así tomar mejores decisiones de diseño, con el fin de mejorar la experiencia, la retención de clientes y aumentar las ganancias de la empresa.
En esta charla haremos un recorrido por el antes el durante y el después de una prueba de usabilidad, entendiendo los principales fundamentos para realizarla. Además conocerás algunas buenas y malas prácticas que te ayudarán cuando te enfrentes a diferentes tipos de personas.
SORTEO
Al final de la charla rifaremos 10 cupos para un taller online en el mes de Junio, donde Angelo y Marcela te enseñarán como poner en práctica lo aprendido.
PRESENTAN
Angelo Martinez
Angelo Martínez es actual líder de Ux en Merqueo, ha trabajado en lugares como Accenture, BBVA Bancomer con Multiplica, Univisón etc.
Es ex-líder local del Interaction Design Foundation Bogotá, ama compartir su conocimiento y aprender de la experiencia individual de cada persona.
Ama los perros y es un emprendedor en formación.
Marcela Gómez
Country Manager IxDF Colombia
Diseñadora gráfica de profesión, diseñadora UX por pasión. Actualmente trabaja en una Fintech llamada tyba como diseñadora UX. Crear experiencias que puedan mejorar la calidad de vida de las personas es su propósito, escuchar y observar un ejercicio diario y nunca parar de aprender el camino para hacer su trabajo cada vez mejor.
Dirigido a
Product designers, UI designer, UX designer/research y todos aquellos que quieran aprender a evaluar productos a través de pruebas de usabilidad con usuarios.
Agenda
7:00 pm Ingreso a la sala
- Bienvenida por parte del Interaction Design Foundation Colombia
- Angelo Martínez y Marcela Gómez: Pruebas de usabilidad. ¿Cómo, cuándo y quién?
- Rifa para el taller online
- Despedida y anuncios a la comunidad
Registro >> bit.ly/2ANBlee
Bogotá, Colombia
Marcela Gómez
Lead Designer
Meet people who love design as much as you do. Together we learn new skills, grow our networks, and discover new job opportunities.
An IxDF Local Group connects you with people in your city who are building and applying design skills in their work. Together, you'll strengthen your craft, expand your network, and put theory into practice.
IxDF Local Groups meet regularly in person at cafés, company offices, or creative spaces to share ideas, give feedback, run workshops, and learn from each other. Many groups also organize IxDF Design Dinners, where the conversation goes deeper over a meal. These aren't just social events. Members find collaborators, clients, job leads, and future teammates through them.
You'll also have access to a private online forum where you can get career advice, honest feedback, and support from people who understand the work.
You don't need to have a "designer" title to join. If you care about how design shapes products, careers, and organizations, you belong here.
Join and you'll discover new skills, explore job opportunities, and build relationships with people who understand the power of great design.
Your IxDF Local Leader organizes meetups based on what members want most. As an IxDF member, you can also plan and create your own meetups. Sessions range from hands-on and structured to relaxed and informal.
Some examples of what you'll find:
Presentations from local designers, followed by Q&A
Lightning talks where members share lessons learned from real projects
Workshops where you work through a real design challenge together
Portfolio reviews where you get honest, practical feedback
Coffee meetups and design dinners with open conversations about where the industry is heading
Any member can propose, organize and post a meetup. You don't have to wait for your Local Leader to take the initiative.
What stays consistent is the people. You'll find designers and professionals who ask good questions, share what they know, and show up for each other between meetups too.
Yes, absolutely!
Design skills make you more effective in any role. Product managers, developers, marketers, researchers, and founders all work better when they understand how to think like a designer.
IxDF Local Groups reflect that. Members come from all kinds of professional backgrounds, not just design. What they share is an interest in how design shapes products, decisions, and careers.
You'll fit right in regardless of your background.
In a world that's getting more artificial and competitive, IxDF brings the heart back, so you never have to face the job market alone.
Learn together, get mentored, find your next job, and build friendships that grow your career.