El user research. Más allá de las pruebas de usabilidad

¡Hola diseñadores UX en Bogotá!

Los invitamos a nuestra primera charla de Junio, registro:

https://bit.ly/2H9W7SE

Para miembros de IxDF, aplica el registro por Evenbrite, y la confirmación de asistencia por Meetup IDF

Este Jueves 7 de Junio, los esperamos:


"El user research"

Más allá de las pruebas de usabilidad

PRESENTA

María Isabel Murillo
Directora general en Usaria, apasionada por el user research y el Lean UX. De mis 11 años de experiencia, llevo 8 dedicada sin parar a liderar proyectos de user experience, user research y service design strategy en diferentes países de Latinoamérica para compañías líderes de sectores como el financiero, telecomunicaciones, turismo, seguros y comercio electrónico, entre otros.

Imparto talleres y soy conferencista en temas relacionados a UX, me encanta participar en espacios que permitan compartir conocimiento y construirlo en colectivo. Además, soy mentora en UX y validación de ideas de negocio para startups y programas de emprendimiento y profesora universitaria.

Sobre la charla

  • Rompe los mitos al rededor de la investigación para inversiones mejores enfocadas.
  • Aprende cómo hacer research te llevará a construir el producto correcto vs. construirlo de manera correcta.
  • Elije la técnica correcta según la etapa de desarrollo del producto.

Dirigido a:
UX designers, personas que tengan interés en involucrarse en UX, personas que trabajen en áreas de innovación y de desarrollo de productos, user researchers, líderes de equipos de UX.


Los invitamos a nuestra primera charla de Junio, registro:

https://bit.ly/2H9W7SE

Patrocina: PLATZI

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El user research. Más allá de las pruebas de usabilidad

Date
Time
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IxDF Bogotá
7+ people going
Free to Join

Attendance is free.

No IxDF membership required.

Why Join?

Meet people who love design as much as you do. Together we learn new skills, grow our networks, and discover new job opportunities.

Join us to make lifelong friendships over coffee and a shared love of design! ❤️

Local Leaders of IxDF Bogota

  • IxDF
 Local Leader
    IxDF Local Leader distinction: Local Leader of an IxDF Local Group
  • IxDF 
Community Leader
    IxDF Community Leader distinction: Awarded for serving as an influential IxDF community leader
  • IxDF
 Best-in-Class
    IxDF Best-in-Class distinction: Completed an IxDF Course with a score of 100%
  • IxDF Connected Professional
    IxDF Connected Professional distinction: Attended 10 or more IxDF Meetups
  • More distinctions
    +6

Bogota DC, Colombia

Camilo Duque

UX Researcher at DiDi

  • IxDF
 Local Leader
    IxDF Local Leader distinction: Local Leader of an IxDF Local Group
  • IxDF 
Community Leader
    IxDF Community Leader distinction: Awarded for serving as an influential IxDF community leader
  • IxDF Connected Professional
    IxDF Connected Professional distinction: Attended 10 or more IxDF Meetups
  • IxDF Top 10%
 Course Taker
    IxDF Top 10% Course Taker distinction: Completed an IxDF course with a score of 90%
  • More distinctions
    +5

Bogotá, Colombia

Julitza Rodriguez A

Sr Product Designer

  • IxDF
 Local Leader
    IxDF Local Leader distinction: Local Leader of an IxDF Local Group
  • IxDF 
Community Leader
    IxDF Community Leader distinction: Awarded for serving as an influential IxDF community leader
  • IxDF Connected Professional
    IxDF Connected Professional distinction: Attended 10 or more IxDF Meetups
  • IxDF Top 10%
 Course Taker
    IxDF Top 10% Course Taker distinction: Completed an IxDF course with a score of 90%
  • More distinctions
    +5

Bogota, Colombia

Andres Felipe Pardo Rodriguez

Product Designer - Strategy & Growth at AcomeA SGR - Gimme5

  • IxDF
 Country Manager
    IxDF Country Manager distinction: IxDF Country Manager in a country
  • IxDF
 Local Leader
    IxDF Local Leader distinction: Local Leader of an IxDF Local Group
  • IxDF 
Community Leader
    IxDF Community Leader distinction: Awarded for serving as an influential IxDF community leader
  • IxDF Connected Professional
    IxDF Connected Professional distinction: Attended 10 or more IxDF Meetups
  • More distinctions
    +4

Bogota, Colombia

Paula Lenis B

Product Design Manager at Rappi

  • IxDF
 Local Leader
    IxDF Local Leader distinction: Local Leader of an IxDF Local Group
  • IxDF 
Community Leader
    IxDF Community Leader distinction: Awarded for serving as an influential IxDF community leader
  • IxDF Connected Professional
    IxDF Connected Professional distinction: Attended 10 or more IxDF Meetups
  • IxDF Top 10%
 Course Taker
    IxDF Top 10% Course Taker distinction: Completed an IxDF course with a score of 90%
  • More distinctions
    +5

Bogotá, Colombia

Nicolas Bartolo

Ux designer at Mercado libre

Questions? We've Got Answers

What is an IxDF Local Group and why should I join one?

An IxDF Local Group connects you with people in your city who are building and applying design skills in their work. Together, you'll strengthen your craft, expand your network, and put theory into practice.

IxDF Local Groups meet regularly in person at cafés, company offices, or creative spaces to share ideas, give feedback, run workshops, and learn from each other. Many groups also organize IxDF Design Dinners, where the conversation goes deeper over a meal. These aren't just social events. Members find collaborators, clients, job leads, and future teammates through them.

You'll also have access to a private online forum where you can get career advice, honest feedback, and support from people who understand the work.

You don't need to have a "designer" title to join. If you care about how design shapes products, careers, and organizations, you belong here.

Join and you'll discover new skills, explore job opportunities, and build relationships with people who understand the power of great design.

What goes on in an IxDF Local Group?

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Some examples of what you'll find:

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Any member can propose, organize and post a meetup. You don't have to wait for your Local Leader to take the initiative.

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I'm not even a designer. Should I still join an IxDF Local Group?

Yes, absolutely!

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