Author: Susan Mudambi
Publication Overview
Publication period start: 2003
Number of co-authors: 1
Co-Authors
Number of publications with favourite co-authors
Productive Colleagues
Most productive colleagues in number of publications
Publications
Ocker,
Rosalie J.,
Mudambi,
Susan
(2003):
Assessing the Readiness of Firms for CRM: A Literature Review and Research Model.
In:
HICSS 2003
,
2003,
.
pp. 181.
https://csdl.computer.org/comp/proceedings/hicss/2003/1874/07/187470181aabs.htm