Author: Sung-Joon Yoon
Publication Overview
Publication period start: 2002
Publications
Yoon,
Sung-Joon
(2002):
The antecedents and consequences of trust in online-purchase decisions.
In
Journal of Interactive Marketing,
16
(2)
pp. 47-63.
https://onlinelibrary.wiley.com/doi/10.1002/dir.10008/abstract