Author: Rod Gunn
Publication Overview
Publication period start: 2006
Number of co-authors: 2
Co-Authors
Number of publications with favourite co-authors
Productive Colleagues
Most productive colleagues in number of publications
Publications
Moss,
Gloria,
Gunn,
Rod,
Heller,
Jonathan
(2006):
Some men like it black, some women like it pink: consumer implications of differences in m.
In
Journal of Consumer Behavior,
5
(4)
pp. 328-341.
https://onlinelibrary.wiley.com/doi/10.1002/cb.184/abstract