Author: Ming-Hui Huang
Publication Overview
Publication period start: 2006
Publications
Huang,
Ming-Hui
(2006):
Flow, enduring, and situational involvement in the Web environment: A tripartite second-or.
In
Psychology & Marketing,
23
(5)
pp. 383-411.
https://onlinelibrary.wiley.com/doi/10.1002/mar.20118/abstract