Author: Lisa MacKay

Publication Overview

Publication period start: 2006
Number of co-authors: 1

Co-Authors

Number of publications with favourite co-authors

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Publications

Lumsden, Jo, MacKay, Lisa (2006): How does personality affect trust in B2C e-commerce?. In: Fox, Mark S., Spencer, Bruce (eds.) Proceedings of the 8th International Conference on Electronic Commerce - ICEC 2006 , 2006, Fredericton, New Brunswick, Canada. pp. 471-481. https://doi.acm.org/10.1145/1151454.1151526

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