Author: Laura A. Peracchio

Publication Overview

Publication period start: 1995

Number of co-authors: 1

Number of publications with favourite co-authors

Most productive colleagues in number of publications

Meyers-Levy, Joan, Peracchio, Laura A. (1995): Understanding the Effects of Color: How the Correspondence between Available and Required . In Journal of Consumer Research, 22 (2) pp. 121-138. https://www.jstor.org/discover/10.2307/2489807?uid=3739256&uid=2&uid=4&sid=21102580507453

Meyers-Levy, Joan, Peracchio, Laura A. (1992): Getting an Angle in Advertising: The Effect of Camera Angle on Product Evaluations. In Journal of Marketing Research, 29 (4) pp. 454-461. https://www.jstor.org/discover/10.2307/3172711?uid=3739256&uid=2&uid=4&sid=21102580507453