Author: Asle Fagerstroem
Publication Overview
Publication period start: 2007
Publications
Fagerstroem,
Asle
(2007):
The Impact of Verbal Stimuli in Motivating Consumer Response at the Point of Purchase Situ.
In:
Smith,
Michael J.,
Salvendy,
Gavriel
(eds.)
Symposium on Human Interface 2007 - Part II
July 22-27,
2007,
Beijing, China.
pp. 713-719.
https://dx.doi.org/10.1007/978-3-540-73354-6_78