Meetup - Abril 2019

Date and time
Location
Buenos Aires, Argentina

About the Meetup

IxDF Buenos Aires - Abril 2019



Arrancamos de nuevo! Volvimos con los meetups este año.



Para darle un buen inicio de ciclo, vamos por partida doble 🙌



Este mes nos encontramos en las oficinas de Tienda Nube y por un lado tendremos como speaker a Samanta Fink ( UX Research en Baufest) y Nicolas Sala (User Research Manager en Tienda Nube).



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Samanta trabaja en Baufest (www.baufest.com/es) donde se desempeña como UX Researcher. Ella es investigadora UX, consultora en innovación y estrategia de negocio centrada en el humano. Formada en Antropología Sociocultural. Junto a Samanta conversaremos sobre cómo conocemos a nuestros usuarios: técnicas y metodologías de User Research. Sus límites y alcances. Haciendo foco en Etnografía aplicada a la innovación en el diseño de experiencias.



Nicolás es User Research Manager en Tienda Nube. Nico expondrá sobre cómo la teoría de jobs-to-be-done (JTBD) ayuda a comprender cuales son las necesidades que los clientes buscan satisfacer al momento de “contratar” un producto o servicio. Siempre considerando y teniendo en cuenta las motivaciones y el contexto en el que surgen.



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Nos vemos el Jueves 25 de Abril a las 18:45hs 😊

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Hosted By

  • IxDF
 Senior Leader
    IxDF Senior Leader distinction: Strengthened the IxDF community through sustained leadership.
  • IxDF Connected Professional
    IxDF Connected Professional distinction: Attended 10 or more IxDF Meetups
  • IxDF Social
 Impact Award
    IxDF Social Impact Award distinction: Significantly helped other IxDF Members
  • IxDF 
Community Explorer
    IxDF Community Explorer distinction: Attended 3 IxDF Meetups
  • More distinctions
    +4

Buenos Aires, Argentina

Sebastian D'Amore

Interaction Designer at mural

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An IxDF Local Group connects you with people in your city who are building and applying design skills in their work. Together, you'll strengthen your craft, expand your network, and put theory into practice.

IxDF Local Groups meet regularly in person at cafés, company offices, or creative spaces to share ideas, give feedback, run workshops, and learn from each other. Many groups also organize IxDF Design Dinners, where the conversation goes deeper over a meal. These aren't just social events. Members find collaborators, clients, job leads, and future teammates through them.

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