Bogotá, Colombia
Marcela Gómez
Lead Designer
ATENCIÓN el registro comienza a las 6pm, la charla 7pm
REGÍSTRATE CUPOS LIMITADOS: https://bit.ly/2vvvG9r
Patrocina: Platzi
"Prepárense para los problemas"
Presenta
Camilo Andres Botero
UX Design & Research at PREO
UX Designer para la aplicación móvil 'Preo' desde sus inicios en Colombia en el 2016. Perfil con énfasis en investigación y pruebas de usuario. Ve el “UX” como un proceso de observación metodológica directa.
Sobre la charla
En el desarrollo de un producto digital, cuando las ideas (o soluciones) son impuestas sin un proceso/método que las proteja y las valide, será altamente probable que el resultado falle, se pierda tiempo de desarrollo y dinero.
¿Cómo saber que lo que se piensa construir 1. Soluciona un problema y 2. Va a ser usado por los afectados de un problema?
Examinaremos las primeras etapas del proceso Design Sprint creado por Google Ventures para la preparación e ideación de soluciones a (casi) cualquier problema. En el camino explicaremos brevemente conceptos claves como “Design Thinking”, casos de la vida real y como se corre el proceso de validación de ideas en Preo.
Dirigido a:
Diseñadores de todo tipo y no diseñadores interesados en aplicar un proceso metodológico para validación de soluciones.
Agenda:
Personal Introduction
Design Thinking in a nutshell
Design Thinking vs. Design Sprint (Pasta Analogy)
Lean UX in a nutshell
What is a Design Sprint?
Principles of execution for Design Sprints
Unboxing opportunities
Assuming
Validating
CoDesign Session (Where magic Happens)
When to run a Design Sprint?
What about all other scenarios? Applying the methodology to Small Problems
How we do it at Preo
REGÍSTRATE CUPOS LIMITADOS: https://bit.ly/2vvvG9r
ATENCIÓN el registro comienza a las 6pm, la charla 7pm
Bogotá, Colombia
Marcela Gómez
Lead Designer
Meet people who love design as much as you do. Together we learn new skills, grow our networks, and discover new job opportunities.
An IxDF Local Group connects you with people in your city who are building and applying design skills in their work. Together, you'll strengthen your craft, expand your network, and put theory into practice.
IxDF Local Groups meet regularly in person at cafés, company offices, or creative spaces to share ideas, give feedback, run workshops, and learn from each other. Many groups also organize IxDF Design Dinners, where the conversation goes deeper over a meal. These aren't just social events. Members find collaborators, clients, job leads, and future teammates through them.
You'll also have access to a private online forum where you can get career advice, honest feedback, and support from people who understand the work.
You don't need to have a "designer" title to join. If you care about how design shapes products, careers, and organizations, you belong here.
Join and you'll discover new skills, explore job opportunities, and build relationships with people who understand the power of great design.
Your IxDF Local Leader organizes meetups based on what members want most. As an IxDF member, you can also plan and create your own meetups. Sessions range from hands-on and structured to relaxed and informal.
Some examples of what you'll find:
Presentations from local designers, followed by Q&A
Lightning talks where members share lessons learned from real projects
Workshops where you work through a real design challenge together
Portfolio reviews where you get honest, practical feedback
Coffee meetups and design dinners with open conversations about where the industry is heading
Any member can propose, organize and post a meetup. You don't have to wait for your Local Leader to take the initiative.
What stays consistent is the people. You'll find designers and professionals who ask good questions, share what they know, and show up for each other between meetups too.
Yes, absolutely!
Design skills make you more effective in any role. Product managers, developers, marketers, researchers, and founders all work better when they understand how to think like a designer.
IxDF Local Groups reflect that. Members come from all kinds of professional backgrounds, not just design. What they share is an interest in how design shapes products, decisions, and careers.
You'll fit right in regardless of your background.
In a world that's getting more artificial and competitive, IxDF brings the heart back, so you never have to face the job market alone.
Learn together, get mentored, find your next job, and build friendships that grow your career.