Coffee UX: Platicando con Zaira García
Online Meetup
- Date
- Time
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En esta ocasión vamos a realizar una dinámica experimento. Todo podemos compartir temas que nos gustaría que se platicaran el día de la reunión. El día del evento rifaremos los temas y conversaremos con nuestra invitada sobre el tema elegido. En esta ocasión nuestra invitada especial es Zaira Amanda García González. A continuación les comparto su semblanza.
Estudió diseño gráfico y psicología.
Ha sido consultora en diseño e implementación de estrategias Experiencia de Usuario, Usabilidad, Diseño Emocional, Design Thinking, Investigación de Usuarios e Interacción Humano Máquina (desde el 2000).
Ha fungido como instructora y evaluadora de programas académicos, participado en el rediseño planes de estudio para licenciatura y posgrado en temas relacionados a usabilidad y experiencia de usuario.
Ha colaborado en el diseño de experiencias centradas en el usuario en instituciones públicas y privadas fintech realizando:
Arquitectura de información.
Análisis y diseño de interfaz de usuario e interacción.
Diseño emocional.
Testing de productos.
Game design en videojuegos en el Centro Nacional de las Artes, Museo Palacio de Bellas Artes, Secretaría de Educación Pública, Secretaría de Cultura, Universidad Nacional Autónoma de México (UNAM), Instituto Politécnico Nacional (IPN), Universidad Autónoma Metropolitana (UAM). En la Coordinación Aprende/SEP diseñó los criterios y rúbricas de evaluación de experiencia de usuario para la plataforma educativa Aprende.
Tuvo a cargo la Subdirección de Sistemas Informáticos y Apoyo a la Innovación de la Dirección General de Materiales Educación en Secretaría de Educación Pública.
Actualmente es:
Design & UX Discipline Manager, Asesor & Instructor, anteriormente Manager de Formación, Lead UX Designer en BBVA México.
Profesora en el Diplomado FINTECH: TECNOLOGÍAS DE INFORMACIÓN Y DISRUPCIÓN FINANCIERA en el Instituto Tecnológico de México (ITAM).
Coordinadora y profesora de la especialidad en diseño de experiencias XD en CENTRO.
Si gustan pueden conocer más de ella en su Linkedin.
Online Meetup
Attendance is free.
No IxDF membership required.
Meet people who love design as much as you do. Together we learn new skills, grow our networks, and discover new job opportunities.
Join us to make lifelong friendships over coffee and a shared love of design! ❤️
Designer
An IxDF Local Group connects you with people in your city who are building and applying design skills in their work. Together, you'll strengthen your craft, expand your network, and put theory into practice.
IxDF Local Groups meet regularly in person at cafés, company offices, or creative spaces to share ideas, give feedback, run workshops, and learn from each other. Many groups also organize IxDF Design Dinners, where the conversation goes deeper over a meal. These aren't just social events. Members find collaborators, clients, job leads, and future teammates through them.
You'll also have access to a private online forum where you can get career advice, honest feedback, and support from people who understand the work.
You don't need to have a "designer" title to join. If you care about how design shapes products, careers, and organizations, you belong here.
Join and you'll discover new skills, explore job opportunities, and build relationships with people who understand the power of great design.
Your IxDF Local Leader organizes meetups based on what members want most. Sessions range from hands-on and structured to relaxed and informal.
Some examples of what you'll find:
Presentations from local designers, followed by Q&A
Lightning talks where members share lessons learned from real projects
Workshops where you work through a real design challenge together
Portfolio reviews where you get honest, practical feedback
Coffee meetups and design dinners with open conversations about where the industry is heading
Any member can propose, organize and post a meetup. You don't have to wait for your Local Leader to take the initiative.
What stays consistent is the people. You'll find designers and professionals who ask good questions, share what they know, and show up for each other between meetups too.
Yes, absolutely!
Design skills make you more effective in any role. Product managers, developers, marketers, researchers, and founders all work better when they understand how to think like a designer.
IxDF Local Groups reflect that. Members come from all kinds of professional backgrounds, not just design. What they share is an interest in how design shapes products, decisions, and careers.
You'll fit right in regardless of your background.
In a world that's getting more artificial and competitive, IxDF brings the heart back, so you never have to face the job market alone.
Learn together, get mentored, find your next job, and build friendships that grow your career.