Psychology and Marketing
Journal Details
Publisher:
Wiley
Articles
Publications included in this journal
Eroglu,
Sevgin A.,
Machleit,
Karen A.,
Davis,
Lenita M.
(2003):
Empirical testing of a model of online store atmospherics and shopper responses.
In
Psychology and Marketing,
20
(2)
pp. 139-150.
https://onlinelibrary.wiley.com/doi/10.1002/mar.10064/abstract
Fiore,
Ann M.,
Jin,
Hyun-Jeong,
Kim,
Jihyun
(2005):
For fun and profit: Hedonic value from image interactivity and responses toward an online .
In
Psychology and Marketing,
22
(8)
pp. 669-694.
https://onlinelibrary.wiley.com/doi/10.1002/mar.20079/abstract