UX/UI Designer

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📋 Description

• Own UX/UI for conversion-critical pages, including PDPs, checkout flows, landing pages, CTAs, and post-purchase experiences.
• Design A/B test variants with clear hypotheses and defined success metrics.
• Evaluate test results, document winning patterns, analyze losing variants, and iterate.
• Partner with the CRO Manager to maintain a design hypothesis backlog.
• Identify customer-journey friction using heatmaps, session replays, and analytics, then create test briefs.
• Own the [REDACTED] component library, design tokens, and pattern documentation.
• Maintain design-system version control and governance.
• Review team output, flag deviations, and evolve the design system as product lines expand.
• Create specifications and acceptance criteria for implementation.
• Deliver polished, production-ready designs within sprint cadence.
• Maintain pixel-perfect execution across web and app experiences.
• Provide development handoffs with specifications, interaction notes, and edge-case coverage.
• Contribute to sprint planning and grooming by estimating work, flagging risks, and delivering commitments.
• Establish scalable design practices, critique culture, file organization, and handoff standards.
• Set the team's quality bar through strong execution and high standards.

🎯 Requirements

• 4–7 years of UX/UI design experience; significant DTC or e-commerce experience with PDPs, checkout flows, and subscription experiences is required.
• Proven experience building, maintaining, and scaling design systems in [REDACTED], including components, variants, design tokens, and documentation.
• Portfolio demonstrating measurable business impact, such as conversion improvements, increased CTR, CVR gains, or AOV growth.
• Experience with the full experimentation process, from hypothesis development and variant design through results analysis and iteration.
• Ability to work independently, proactively communicate blockers, and maintain momentum without perfect processes.
• Comfortable presenting and defending design decisions using customer insights and performance data.
• Advanced [REDACTED] proficiency.
• Meaningful overlap with US working hours.
• Bonus: experience with CRO or experimentation teams.
• Bonus: familiarity with [REDACTED] or headless commerce environments.
• Bonus: background in direct-response marketing or performance creative.
• Bonus: experience building a design system from scratch at a DTC brand.

🏖️ Benefits

• Your design decisions are measured. You'll see the impact of your work through real business results.
• No politics, just execution. Join a fast-moving, high-ownership, results-driven culture.
• Make your mark by helping scale a 9-figure DTC brand on the verge of global breakout.
• Kind, people-focused team that communicates openly, collaborates well, and supports one another.
• We embrace growth and change, never settle, and continuously improve.
• We move fast, keep things simple, and innovate without fear.
• Remote-first and flexible. Work from anywhere with autonomy and trust.
• Unlimited PTO. Recharge when you need to, without counting days.

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