UX/UI Designer – Freelancer

Job Description

Company: [REDACTED]

Positioning: Proactive Tax & Accounting System for Growth-Focused Business Owners

Location: Remote (Kochi, Kerala Preferred)

Engagement Type: Freelance / Contract

About [REDACTED]

[REDACTED] is not a traditional accounting firm.

We build a Proactive Tax & Accounting System for Growth-Focused Business Owners — designed to help entrepreneurs reduce taxes, improve cash flow visibility, and scale with confidence.

We are building a structured, scalable CPA machine targeting $10M in annual revenue. Our marketing and digital presence must reflect clarity, trust, authority, and performance.

We are looking for a conversion-focused UX/UI Designer who understands how to design for high-trust professional services and lead generation funnels.

Role Overview

The UX/UI Designer will design high-converting digital experiences that communicate:

• Proactive tax strategy (not reactive compliance)
• Structured systems (not chaos accounting)
• Confidence and authority
• Premium service positioning

This role is focused on performance, not decoration.

You will work under the Content & Lifecycle Lead and collaborate with CRM/Marketing Ops and Paid Ads to build a scalable conversion system.

Core Responsibilities

1️⃣ Website & Service Page Design

Design structured, conversion-focused pages for:

• Tax Planning Services
• Accounting & Bookkeeping Systems
• Payroll & Advisory
• IRS Resolution
• Strategy Session Booking

Each page must clearly communicate:

• Problem → System → Outcome
• Trust signals
• Strong CTA hierarchy

2️⃣ Funnel & Landing Page Design

Design high-converting landing pages for:

• YouTube Ads
• Lead Magnets (Tax Guides, Checklists)
• Webinar Registrations
• Strategy Call Funnels

Focus on:

• Reduced fric…