Senior Product Researcher

Company Description

[REDACTED] is redefining how finance teams manage the Money Out cycle — from purchase orders and supplier bills to employee expense management. Trusted by 18,000+ businesses worldwide, our platform empowers companies to automate financial controls, ensure compliance, and scale efficiently.

At the end of 2024, [REDACTED] secured a £10 million growth investment from [REDACTED], a leading European technology investor. This funding marks the beginning of a new chapter in our journey — scaling our category leadership in Money Out automation, expanding enterprise capabilities, and accelerating product innovation.

Job Description

Research & Insights (50-60%)

• Lead qualitative research to improve activation and conversion across the trial-to-paid journey
• Conduct customer interviews using JTBD methodology to understand motivations and adoption patterns
• Develop actionable behavioral segments based on customer journeys and desired outcomes
• Analyze conversion funnels and user cohorts in Amplitude to identify opportunities and friction points
• Present insights to Product, Marketing, and leadership in decision-ready formats

PLG Campaign Execution (30-40%)

• Execute and manage in-app campaigns for product communications (feature announcements, onboarding flows, beta invitations, surveys, etc.)
• Handle campaign setup, segmentation, deployment, and performance tracking
• Write customer-facing copy that drives engagement and activation
• Collaborate with PLG Manager and Product Marketing on messaging strategy and targeting
• Monitor campaign performance and iterate based on data

Cross-Functional Collaboration

• Partner with Product Marketing to validate messaging and positioning
• Build continuous feedback loops…