Senior Product Designers

Senior Product Designer

Location: NYC, in-person only (non-negotiable)

Experience: Minimum 3 years leading product design

Compensation: $100k–$120k base + aggressive token and equity grants

Role

You will own design across product and brand for the Genius ecosystem. [REDACTED] is building a next-generation crypto terminal and exchange, with the deepest network coverage of any terminal, and the most liquid backers in the industry (ask for details). Design is not decorative here: it is the conversion engine, the retention loop, and the brand differentiator.

Your mandate is to architect the Genius brand and product experience around two guiding principles:

1. Delight — frictionless, elegant user journeys that surprise and satisfy.

2. Dopamine — behavioral design that rewards engagement, drives repetition, and sustains community stickiness.

Archetypical Users

• Discretionary traders, large whales, sophisticated actors, and those with high risk tolerance.

• Audience is crypto-native, but tolerance for poor UX should not be mistaken for acceptance. The design goal is to set a new standard: crypto-native speed and power with consumer-grade usability and polish.

Responsibilities

• Establish and enforce the Genius design system across all surfaces (terminal, onboarding flows, rewards, referrals, mobile).

• Translate abstract trading infra into human-intuitive interactions; make complex financial actions legible and addictive.

• Partner with product and engineering to ship UI/UX that converts, retains, and scales globally.

• Lead visual identity, brand language, and marketing design with coherence across web, social, and community touchpoints.

• Implement feedback loops: design experiments, measure dopamine hits, double down on what…