[QBD Books] Graphic Designer

Role Purpose

The Graphic Designer is responsible for producing high-quality visual assets that bring [REDACTED]’s brand, promotions and campaigns to life across digital, in-store and educational environments.

This role supports all creative needs for marketing, store teams and the Education department, ensuring every visual touchpoint reflects a cohesive and elevated [REDACTED] brand. The Graphic Designer delivers work for national campaigns, website content, EDMs, point-of-sale displays, store signage, education initiatives and broader business requirements, helping strengthen the customer experience across all channels.

Key Responsibilities

Brand & Creative Development

• Develop visually compelling assets that uphold [REDACTED]’s brand identity.
• Maintain consistency across colour, typography, layout and brand guidelines.
• Contribute to the ongoing evolution and refinement of [REDACTED]’s visual identity.

Marketing & Promotional Design

• Design creative assets for digital marketing including EDMs, promotional banners, social tiles and online advertising.
• Produce print-ready materials such as posters, brochures, table talkers, shelf talkers and in-store displays.
• Create campaign kits to support national promotions and brand-led storytelling.

Store Design Support

• Design signage, navigation materials, seasonal display assets and specialised in-store visuals for [REDACTED]’s 91+ stores.
• Support store teams with design requests such as wayfinding, display toppers, fixture concepts and local event collateral.
• Ensure in-store creative execution aligns with national branding and promotional priorities.

Website & Digital Content

• Design homepage banners, promotional tiles, category graphics and book feature imagery for the company website
• Create digital elements that enhance usability and overall customer experience.
• Ensure accuracy and alignment with promotional timelines and campaigns.

Education Department Creative

• Produce creative assets for the Education department, including flyers, school event materials, reading program visuals, book fair banners, and curriculum-aligned content.
• Support education-led initiatives with polished, age-appropriate, brand-aligned creative.

Cross-Functional Creative Support

• Support the Brand Manager with press kits, influencer mailers, event signage and media assets.
• Develop presentation visuals, templates and branded documents for internal and external use.
• Collaborate with publishers to source and format author imagery and book visuals for marketing use.

Production & Workflow Management

• Manage asset libraries, design systems, naming conventions and file organisation.
• Prepare artwork for print, liaising with printers to ensure production accuracy.
• Deliver creative outputs within agreed deadlines and follow approval processes.
• The ability to work remotely and communicate confidently on digital channels with a team.
• Delivery of work is at a fast pace and executed aligned with a brief or with some creative license
• The ability to work through some ambiguity and to ask questions when needed

Skills, Experience, & Attributes

• Proven experience as a graphic designer in retail, publishing, media, agency or similar creative environments.
• High-level proficiency in [REDACTED] Creative Cloud (Photoshop, Illustrator, InDesign).
• Experience producing both digital and print creative assets.
• Strong eye for detail, layout, composition and brand consistency.
• Ability to interpret briefs and convert ideas into effective visual solutions.
• Excellent organisational skills with the ability to manage multiple deadlines.
• Collaborative mindset and strong communication skills.
• Ability to work efficiently in a fast-paced environment.
• A passion for books, learning, creativity and visual storytelling.

Key Competencies

• Creative Design & Visual Communication
• Digital & Print Production
• Brand Stewardship & Attention to Detail
• Time Management & Prioritisation
• Collaboration & Stakeholder Management
• Problem-Solving & Concept Development
• Adaptability & Responsiveness

Measures of Success

• Delivery of high-quality, consistent and on-brand creative assets across marketing, stores and education.
• Strong visual impact across EDMs, website content, POS and event materials.
• Reliable on-time delivery for campaigns and store requests.
• Positive feedback from Marketing, Education, Brand and Store teams.
• Well-maintained creative templates, systems and asset libraries.
• Elevated brand presentation across [REDACTED]’s physical and digital ecosystem.
• Measurable improvement in customer-facing brand experience through cohesive visual design.

Originally posted on [REDACTED]