Principal Product Manager (f/m/d)
About this role
Overview
We are looking for a Principal Product Manager to define and execute an ambitious strategy to expand [REDACTED] into adjacent marketer and agency workflows through AI-powered solutions.
The ideal candidate is an entrepreneurial product leader with a proven track record of building and launching new products that drive measurable commercial impact. This role sits at the intersection of product strategy, intelligent automation, and new revenue creation. In close collaboration with product leadership, you will identify and prioritize high-potential adjacent opportunity spaces, deeply understand emerging buyer and user needs, and translate them into differentiated, monetizable products that automate and scale marketing transformation and execution work.
You will be responsible not only for exploring and validating new ideas across a portfolio of opportunities, but for making disciplined prioritization decisions, including where not to invest, and driving selected initiatives from discovery through launch and revenue creation, owning outcomes end-to-end.
This is your opportunity to shape and scale a new product line at [REDACTED] and help position us as a leader in AI-driven marketing solutions.
What to expect?
- Define and continuously evolve a clear opportunity map for adjacent marketer and agency workflows, identifying where [REDACTED] can create durable, monetizable value (including where we should not invest).
- Conduct market research and collaborate with customers to capture requirements, gather feedback, and continuously refine the product vision.
- Influence how [REDACTED] evolves to be a thought leader in how marketing teams should leverage AI.
- Lead end-to-end discovery and validation across a portfolio of new initiatives, engaging directly w…
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