Lead UI/UX Designer – Mobile, Casual F2P Games

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📋 Description

• Own overall UX quality and UI/UX discipline across the game.
• Translate game and product concepts into user journeys, flows, wireframes, and interactive prototypes.
• Resolve interaction and usability questions before features move into Art and Engineering.
• Rapidly prototype and compare UX solutions.
• Own information architecture, navigation, screen hierarchy, interaction patterns, usability, and player comprehension.
• Design experiences for gameplay, progression, onboarding, rewards, LiveOps, social features, and monetization.
• Identify UX problems through design reviews, prototypes, and playable builds.
• Follow features through implementation and work with Engineering to preserve design intent.
• Improve the Game Design → UX → Art → Engineering workflow.
• Establish reusable UX patterns, UI components, interaction standards, and documentation.
• Mentor and work alongside another UI/UX Designer while remaining directly involved in execution.
• Partner with the Art Director to define and evolve the visual language of the UI.

🎯 Requirements

• Senior or Lead-level experience designing UI/UX for shipped games.
• Strong shipped experience with mobile Free-to-Play games, ideally casual or mass-market titles.
• Portfolio demonstrating UX thinking and finished game experiences.
• Ability to turn complex game systems into simple, intuitive player experiences.
• Understanding of mobile interaction design, information architecture, hierarchy, readability, feedback, and usability.
• Experience designing F2P systems such as progression, rewards, FTUE, events, LiveOps, and monetization.
• Strong wireframing and interactive prototyping skills.
• Strong proficiency with [REDACTED] or equivalent modern product-design tools.
• Strong UI design fundamentals and ability to work beyond low-fidelity UX.
• Strong product judgment and proactive approach to solving experience problems.
• Experience mentoring or providing design direction to other UI/UX Designers.
• Experience collaborating with Game Designers, Artists, Engineers, Product Managers, and Producers.
• Familiarity with [REDACTED]-based game production is highly valuable.
• Comfort using AI-assisted or rapid-prototyping tools is a plus.
• A strong portfolio is essential.
• Portfolio should demonstrate shipped mobile and F2P game experiences, user flows, wireframes, interactive prototypes, UX-to-final-UI evolution, gameplay/onboarding/progression/rewards/LiveOps/monetization UX, usability problem-solving, and individual contribution.
• Case studies showing the solution process are especially valuable.

🏖️ Benefits

• Own the UX of a flagship mobile game based on a globally recognized entertainment IP.
• Significant influence over the product while it is still actively being shaped.
• Work in a lean team where UI/UX is central to the game experience.
• Establish UX processes, standards, and design systems guiding the project.
• Experiment with rapid prototyping and AI-assisted workflows.
• 100% remote, flexible work with a small, experienced team.
• Market-competitive compensation
• Paid Time Off
• Performance Bonus
• Annual Performance Reviews

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