Digital Specialist

[REDACTED] is a community-owned public television station, on air since 1958, serving West Central Florida. As an affiliate of the [REDACTED], [REDACTED] delivers high-quality educational, cultural, and public affairs programming to the thirteenth-largest media market in the nation. Our Mission is: To educate, explore and engage to inspire a lifetime of learning and discovery. We are searching for an experienced Digital Specialist (CMS Focus) who will take pride in being a valued part of [REDACTED]'s mission and success.

Position Summary

The Digital Specialist Builds and optimizes engaging web experiences, landing pages, and digital product interfaces that showcase [REDACTED]’s trusted local content, education initiatives, and community events. Ensure our digital delivery pipelines meet high standards of accessibility, performance, and cross-platform usability, bringing powerful public media storytelling to life for audiences across West Central Florida.

Responsibilities

User Experience

1. Translate organizational goals and audience insights into intuitive user flows (taxonomy)
2. Design accessible, user-friendly content experiences for [REDACTED]’s website, microsites, digital campaigns, and community engagement portals.
3. Advocate for inclusive design, ensuring all digital experiences meet or exceed WCAG guidelines and public media accessibility standards.

Frontend Development & Implementation

1. Partner with national [REDACTED] digital frameworks and integrate APIs, video streaming components, and local underwriting elements seamlessly into front-end interfaces.
2. Optimize web pages for maximum speed, scalability, SEO best practices, and multi-device compatibility (desktop, tablet, mobile).
3. Write clean, semantic, and efficient code (HTML5, CSS3/Sass, JavaScript) needed to convert designs into responsive web components for content management systems (e.g., WordPress), and be willing to learn station-specific CMS platforms such as BENTO.

Content Operations

1. Manage the end-to-end delivery of digital projects, coordinating closely with content producers, digital and communications teams, and other operations specialists to schedule and launch campaigns on time.
2. Monitor site performance metrics, user behavior analytics (e.g., Google Analytics), and error logs alongside a data analyst to continuously iterate and improve the digital experience.
3. Maintain digital asset libraries, style guides, and documentation to guarantee brand consistency across all [REDACTED] digital touchpoints.

Qualifications & Skills

• Experience: 2-3+ years of professional experience in digital content delivery—ideally within a media organization, agency, or mission-driven non-profit. (UX and front-end web development are a plus.)
• Technical Proficiency:
  • Hands-on experience building and managing sites within Content Management Systems (BENTO and WordPress preferred).
  • Strong mastery of HTML, CSS, JavaScript, and modern CSS frameworks (e.g., Tailwind, Bootstrap).
  • Proficiency in UI/UX design and prototyping tools (e.g., Figma or Sketch).
• Accessibility & Best Practices: Deep working knowledge of web accessibility standards (WCAG 2.1/2.2 AA), SEO optimization, and responsive cross-browser design principles.
• Project Management: Excellent organizational skills with a track record of managing multiple digital projects simultaneously under tight deadlines.
• Cultural Alignment: A passion for public media, lifelong learning, and the educational and cultural mission of [REDACTED].

Working Relationships: This position works primarily with Content and collaborates regularly with Communications and Events, Marketing and Community Partnerships, Membership, Development, Finance, Education, and executive leadership.

[REDACTED] offers a robust benefit package for full-time employees including the following:

• Medical Insurance options, including employer HSA quarterly contribution
• Flexible Spending Account
• Company Paid Dental - Employee Only
• Company Paid Vision - Employee Only
• Company Paid Short Term Disability
• Company Paid Long Term Disability
• Company Paid Life Insurance
• 12 Paid Holidays per year
• 120 hrs./15 days-Vacation: up through 5 yrs of service- accrued throughout the year
• 2 Personal Days per calendar year
• 80 hours Sick- accrued throughout the year
• 403B/Roth 401k Retirement Plan: Company Match, 100% up to 4%, vested after 5 yrs.
• Compassionate Leave – up to 3 days
• Employee Birthday gift
• Employee Anniversary Milestone gift
• Employee Events
• FREE Parking
• Team based environment

After a successful 90-day period with manager approval, this position is eligible for Hybrid- work 3 days in office and 2 days from home.

[REDACTED] is a Drug Free Workplace and is committed to Equal Opportunity Employment and fully supports workplace diversity – all qualified applicants are welcome.

Background check required.

Pay: $60,000.00 - $63,000.00 per year

Benefits

• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Vision insurance

Application Question(s)

• Are you able to work occasional evenings, weekends, and community events?
• Is the salary range of $60,000-$63,000 acceptable?
• What three adjectives describe you?
• What specific technical experience do you have? Please provide specific examples of results.

Education

• Bachelor's (Required)

Experience

• digital content delivery: 2 years (Required)
• Digital Content for Non-Profit: 2 years (Required)

Ability to Commute

• Tampa, FL 33607 (Required)

Ability to Relocate

• Tampa, FL 33607: Relocate before starting work (Required)

Work Location: In person