Principal UX Designer

ABOUT [REDACTED]

At [REDACTED], we’re building safe, reliable vehicles that people can afford, personalize and love—and doing it here in the USA as part of our commitment to reindustrialization. The spirit of DIY and customization runs throughout every element of a [REDACTED], because people should have control over how their trucks look, feel, and represent them.

Who we are looking for

[REDACTED] is looking for an energetic, organized, experienced Principal UX Designer to join our growing team.

What you get to do

The Principal UX Designer will help our customers engage with our vehicle program through clarity of concepts and workflow. The ideal candidate will have a proven track record of leading impactful UX projects in disruptive, ambiguous problem spaces. They will be a part of the team responsible for defining how people interact with [REDACTED] products. The ideal candidate will be proficient at establishing User Experience (UX) processes to drive ease of use and consistency across [REDACTED] products – in and out of vehicle.

The responsibilities of the Principal UX Designer include but are not limited to the following:

• Participate in UX strategy, planning, and reviews.
• Promote, and advise stakeholders on, the user-centric approach and apply UX methodologies to validate and inform design decisions.
• Build relationships with key partners in Brand, Design and HMI, Engineering and Software teams.
• Help balance strategic and tactical initiatives, to help ensure the team is solving the most critical user needs.
• Expertly articulate insights and actionable UX recommendations to executive level stakeholders.

What you bring to the team

• You have a Bachelor's Degree in User Experience Design, HMI, communications, or related UX field.
• You bring 10+ years professional work experience leading high impact UX projects.
• You’re experienced in interface design and evaluation; thorough knowledge and experience of a range of UX approaches and methodologies is a must.
• You have a passion for emerging technologies, new interaction models, apps, and interactive interfaces.
• You are a proven strategic thinker and collaborator who flourishes in an ambiguous problem space
• You actively engage your teammates and proactively initiate new projects.
• You have excellent interpersonal, organizational, and analytical skills
• You’re proficient in both writing and speaking the English language
• You’re proficient with UX design tools such as [REDACTED].
• You have deep understanding of accessibility and inclusivity in UX.

Preferred Qualifications

• Master’s Degree in in User Experience Design, HMI, communications, or related UX field.
• Experience in automotive or consumer electronics industries
• Experience working within an agile development process

WHY JOIN TEAM [REDACTED]?

At [REDACTED], we’re fueled by grit, determination, and attention to detail. The start-up spirit of ingenuity and resourcefulness move our business forward. Team [REDACTED] fosters a culture of excellence, innovation, and mutual respect, and is motivated by shared principles.

• Safety First
• Delight Customers
• One Team
• Relentless Improvement
• Fast, Frugal, and Scrappy
• Respectful Collaboration
• Positive Legacy

WE WANT TO WORK WITH PEOPLE THAT REFLECT THE COMMUNITIES IN WHICH WE OPERATE.

[REDACTED] is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, marital status, parental status, cultural background, organizational level, work styles, tenure and life experiences. Or for any other reason.

[REDACTED] is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at

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Originally posted on [REDACTED]