Creative Producer
About this role
[REDACTED] builds AI-powered playable ads for some of the biggest game studios in the world. Our agents generate playable ad code — but great playables need a creative brain steering the ship. Today, nobody in our operation owns playable quality end-to-end. You will.
You'll be laser-focused on creative quality — writing briefs, reviewing output, and raising the bar on every playable we ship. You'll lead and manage a team of creative professionals doing the same.
Team size and structure?
30+
For which tasks (responsibilities)?
Write detailed creative briefs for playable ad production — translating game DNA, audience insights, and performance data into clear creative direction
Review and provide sharp, actionable feedback on briefs from your team
Review and provide detailed feedback on playable ads — mechanics, visuals, juice, UX flow — to make them both amazing and high-performing
Manage and mentor a team of creative professionals on quality standards
Stay informed on creative performance metrics and conduct creative research to guide decisions
What kind of professional are we looking for?
Gaming industry background — non-negotiable. You understand how games are marketed and what makes players convert.
Hands-on playable ad experience — you've created, directed, or optimized playable ads. You know what a great one looks and feels like.
Strong brief-writing skills — you can translate a game's identity into a clear, actionable creative brief
Sharp feedback instincts — you can articulate exactly what's wrong with a playable and exactly how to fix it
Creative performance awareness — you understand performance metrics (CTR, IPM) and how creative choices affect them
Experience with competitive intelligence / creative research — you've done structured re…
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