Brand & Web Designer
About this role
📋 Description
- Review both websites, brand guidelines and competitors
- Present 2–3 web design directions per brand within the first two weeks
- Build a mobile-first Figma web design system for both brands
- Design 8–10 signature sections per brand for mobile and desktop
- Apply conversion principles to every section
- Launch major new sections as split tests with the CRO Lead
- Check built pages against the designs before launch
- Provide clean Figma files, assets, usage rules and a walkthrough
- Review the first AI-built sections after handover
- Collaborate with the Head of Brand & Community, CRO Lead, CEO and web team
- Deliver the revamp within the agreed timeline and budget
🎯 Requirements
- Fully remote, freelance, ongoing
- Fluent in English
- 5+ years designing websites
- Portfolio of live ecommerce sites, ideally Shopify
- Experience elevating established ecommerce brands while preserving what works
- Very experienced designing with AI, including AI image, layout and site-building tools
- Ability to build extensible design systems in Figma
- Knowledge of conversion-led design and CRO principles
- Strong Figma skills and mobile-first design experience
- Ability to collaborate with brand and CRO stakeholders and provide constructive design input
- Available to start within the next few weeks and turn feedback around fast
- Passionate about design
- Excellent cultural fit with the company’s stated values
- DTC or pet brand experience is a bonus
🏖️ Benefits
- Ongoing freelance work
- Paid test at the candidate’s hourly rate
- Fully remote work
- Flexible ongoing engagement
- Opportunity to work directly with the founder and have a significant impact on a fast-growing company
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