Brand Designer

Paris, FR · New York, US · London, GB · Boston, US
Hybrid
Posted 3 weeks ago

About this role

Hi there! 👋

🐼 About us

[REDACTED] is the app that rewards you for walking and turns everyday steps into real-life rewards, connections, & positive impact!

Our mission is to help people move more, feel better, and make movement meaningful.

Today, we are trusted by 25M+ users worldwide, with a fast-growing, international team and offices in Paris and New York.

Our ambition is to build the world’s leading movement-and-rewards platform, scaling globally while using technology, data, and smart incentives to drive lasting behavior change and wellbeing at scale.

🎯 About the role

At [REDACTED], we turn every step into a reward, making walking more fun and engaging every day. To support our growth and commercial activities, we’re looking for a creative, resourceful, and versatile Graphic Designer to work on in-app and off-app visuals, with a strong focus on commercial operations and marketing campaigns.

You will work closely with [REDACTED] (Creative Director), [REDACTED] (Senior Brand Designer), and the Marketing, Revenue, and Product teams to create impactful visuals that drive performance while staying true to the [REDACTED] brand.

What You'll Do

In-App Graphic Design

  • Design visuals for in-app commercial operations such as: WeCards, Affiliation & partnerships, Events and seasonal campaigns, New feature promotions
  • Create and adapt assets for various in-app placements (banners, cards, pop-ins, onboarding screens, promotional components).
  • Contribute to the definition and implementation of visual guidelines and lightweight design systems for in-app marketing content, ensuring consistency and scalability (e.g. layouts, typography, imagery for product cards).
  • Collaborate with Product teams to ensure strong visual clarity, consistency, and mobile constraints compliance.
  • Ensure visual coherence across in-app surfaces while allowing enough flexibility for commercial and creative needs.
  • Quickly adapt and localize visuals based on business needs (updates, iterations, mascot adaptations).

Off-App & Marketing Graphic Design

Create visuals for:

  • CRM campaigns (emails, push visuals)

  • Social media

  • Affiliation and partner activations

  • Event and brand campaigns

  • Adapt creative concepts across multiple formats and channels while respecting brand guidelines.

  • Contribute to the evolution and consistency of [REDACTED]’s visual identity across all touchpoints.

Collaboration & Asset Management

  • Collaborate cross-functionally with Marketing, Revenue, and Product teams to understand business goals and translate them into effective visual solutions.
  • Be proactive in proposing creative concepts, formats, and visual optimizations.
  • Explore, test, and help set up AI-powered workflows/agents (e.g. image generation, creative variations) to optimize visual production speed and scalability.
  • Manage multiple projects in parallel.
  • Help structure and maintain graphic assets, templates, and best practices for long-term efficiency.

What We're Looking For

Experience

7+ years of experience as a Brand Designer, ideally in a digital, mobile, or startup/scale-up environment.

Design Skills & Tools

  • Strong mastery of the Adobe Creative Suite (Photoshop, Illustrator; After Effects is a plus).
  • Excellent knowledge of Figma, including components and shared libraries.
  • Solid understanding of mobile-first design and scalable visual systems.

Creative & Technical Mindset

  • Creative, hands-on, resourceful, and autonomous.
  • Comfortable working with business constraints and fast iterations.
  • Curious about new tools and technologies, especially AI-assisted design workflows.
  • Detail-oriented, with the ability to think in systems as well as individual assets.

Collaboration

  • Strong communication and teamwork skills.
  • Ability to collaborate effectively with marketing, product, and tech stakeholders.

Nice to Have

  • Experience contributing to design systems or visual guidelines in a product environment.
  • Basic motion design skills (GIFs, micro-animations).
  • Prior experience using AI tools for visual creation or production optimization.
  • Experience in consumer apps, gaming, or lifestyle brands.

Environment: Mac user preferred.

What Success Looks Like

After 3 months

You’re comfortable with [REDACTED]’s brand, tools, and workflows, contributing to on-app and off-app visuals while starting to improve visual consistency and experimenting with AI tools.

After 6 months

You’re autonomous on most graphic needs, have helped define clear in-app visual guidelines (e.g. product cards), and have introduced initial AI workflows to streamline visual production.

After 12 months

You’re recognized as a visual reference for in-app and off-app commercial design, have significantly improved consistency through scalable guidelines and templates, and have implemented efficient AI-powered workflows that accelerate production while maintaining quality.

Our commitments

  • 🏆 SUCCEED — You’ll join a team of passionate people who share values of ambition and determination
  • 🤝 TRUST — We give you real autonomy, trusting you to reach your goals in your own way
  • ⛏️ EXPLORE — You’ll grow in a culture that’s constantly evolving and curious about what’s next
  • 📈 PROGRESS — We’ll support you through challenges, learn from mistakes, and move forward together
  • 😁 SMILE — And every day, you’ll be part of a fun and positive environment where humor is always welcome

🎁 What we offer

  • ✈️ A global, mission-driven team with teammates in Paris, NY, London, Boston!
  • 🧘‍♀️ A healthy work/life balance (we walk the talk)
  • 💡 Annual learning & dev budget (you grow, we grow)
  • 🏠 Hybrid work, with 2 days of remote work per week
  • 🏢 (Really, really) Cool office in central Paris with snacks, a walking desk and a huge [REDACTED] hanging around

Benefits & Perks

Hybrid work
Learning budget
Office snacks
Walking desk
Healthy work-life balance

Recommended Skills for this Position

Visual Design
Design Systems
AI-Assisted Design Workflow
Mobile UI Design
Typography
Visual Hierarchy and Composition
Cross-Functional Collaboration
Iterative Design
Responsive and Adaptive Design
Design Communication

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