Brand Designer

[REDACTED] helps American family-run businesses become more profitable and resilient.

From volatile markets to climate shifts, independent operators face mounting pressure. While sustainable investments often yield the best long-term returns, they require financial clarity and capital that fragmented legacy systems can’t provide.

We are rebuilding the financial infrastructure that real economy operators rely on. By replacing paperwork with modern tools for accounting, banking, and spending, [REDACTED] gives owners the data they need to prove viability to lenders and the next generation. We empower the stewards of land and labor to make confident investments in their future.

We’re a Series B startup backed by [REDACTED], [REDACTED], [REDACTED], [REDACTED], [REDACTED], and leaders at [REDACTED], [REDACTED], and [REDACTED]. We’re looking for team members to help us untangle the intersection of American industry, climate, and the economy.

The opportunity

A 1954 Census of Agriculture hangs next to our creative director's desk. Well organized, carefully set, with a lovely illustration of America. It's also just a form, made to be filled in and mailed back. Someone decided paperwork was worth that effort.

That's the care we want in the work we do, and here you'd get to work at that standard instead of having to make a case for it. One of our co-founders is a designer. [REDACTED] is on our cap table. We've had a creative director since Series A.

What that gets you is a job shaped like this.

• You'd share responsibility for where the brand goes. Working alongside our creative director.
• You'd work across form factors. The standard issue: website, campaigns, lifecycle. And the oddities. We've made zines, newspapers, matchboxes, sweaters. If you can make the case for the impact, we'll make it.
• You'd help work out what a brand team is in the age of AI. We're further along than most and we intend to show the way. You'd build the Claude Skills that scale you, so more of your time goes to work only your brain can shape and your hands can craft.
• You'd have variety and no playbook. If you know how to a novel idea from 0 to 1

You’ll report to [REDACTED], our Creative Director, inside the Brand team, working closely with Marketing, Product Design, and more cross-functional teams.

You'll own

• Narrative and craft. The bar on both, across the work you're accountable for. Including the work you direct rather than make.
• Getting brand expressions made. Work goes out because you made it, directed a contractor, enabled a teammate, or built the agent that made it. However it happens, it's on you.
• What the team can make without you. The Claude skills, templates, and evals that let anyone at [REDACTED] produce work that represents the brand well.
• Brand evolution. Working with the creative director to mature and advance the brand, one expression at a time.

Responsibilities

• Shape the narrative. Work with the teams closest to the project to find the story, then make the writing, the images, and the layout serve it.
• Show the team what's possible. Make the abstract tangible. A prototype, a mockup, a printed sample. People commit to things they can see.
• Make the work. Website, email, editorial, merchandise, event experiences, microsites, brand moments inside the product, and whatever the next idea needs. We are a small team, so you'll have your hands in everything.
• Work the way that scales. Some things you make once. Some things should be a template or a Claude Skill so nobody has to ask you next time. Knowing which is which is part of the job.
• Direct the people who make things. Brief our illustrator, photographers, printers, and fabricators, then judge what comes back. Some of the best work here is made by someone else and made right because of you.
• Maintain our brand systems. Our [REDACTED] libraries, [REDACTED] components, and brand documentation. They only stay useful if someone tends them.

About you

• Mid-level to senior experience: 4+ years making brand work
• Craft. You fixate on the details. Kerning. Line breaks. Whitespace. The exact right art.
• [REDACTED] master. You know auto layout, use components and design systems, and now leverage the agent to handle the busywork (like cleaning up layer names) as well as the reach work (like animating your work with [REDACTED] Motion).
• Range across physical and digital. Print production, merchandise, and environmental work on one side. Web, email, and other digital marketing on the other. You've shipped both.
• You are a builder. You don't just sketch, you make things real. Into the CMS, into the codebase with Claude Code or [REDACTED], on a call with a print vendor about ink coverage.
• You've built with AI, not just used it. Tell us what you automated and what you did with the time it gave back. If you've written a Claude Skill, send it.
• Exceptional project management. You organize yourself and the people around you. Set deadlines and milestones, keep vendors on schedule, and work in [REDACTED] or something like it without being asked.
• Comfortable with ambiguity. You take the seed of an idea and gather context and requirements from data, the team, and other sources to determine and propose the best path forward.
• Collaborative by nature. Brand touches every team here. You work well across disciplines to get things done.
• Bonus: Experience with motion, or scrappy enough to work with tools like [REDACTED] Motion or [REDACTED] that make it possible.

Benefits

• Competitive salary
• Health insurance
• 401(k) with matching contribution
• Paid parental leave
• Flexible vacation time
• Flexible work hours
• Work-from-home/remote office stipend, or a desk at [REDACTED]'s NYC, SF, or Denver office
• Wellness stipend
• Professional development stipend

Our values

• Reach Understanding. We are driven by curiosity and empathy to learn about our customers, team, and world.
• Real Talk. We create space for ourselves and others to be straightforward, vulnerable, and accountable.
• Be Proactively Resourceful. We are internally motivated and externally empowered to identify opportunities and solve problems.
• Derisk Thoughtfully. We lean into the biggest risks we face as a company and put in the work to address them systematically.
• Find the Positive-Sum. We believe in creating incentive structures that align the needs of our company, our customers, and our planet.