Art Director, Consumer Creative Design

Art Director, Consumer Creative Design (Hybrid)

Division Story

Job Description

The Role:

The Art Director, Consumer Creative Design (CCD) develops and leads the execution of campaign creative, visual identity systems, brand assets, motion design, and consumer-facing design experiences across [REDACTED] brands. Partnering with Brand Teams, Multiplatform, Marketing, Production, Social, Research, Programming, and other business functions, this role translates brand strategy, audience insights, and creative objectives into compelling visual storytelling, scalable design systems, and audience experiences that strengthen brand affinity, grow fandom, and support business objectives.

This role combines design expertise, visual storytelling, creative problem-solving, and project leadership to develop and execute campaign creative, key art, logo design, print and out-of-home advertising, paid social and digital campaigns, branded collateral, press kits, and other audience-facing visual communications. The Art Director provides creative direction throughout the design process, collaborates with agencies, photographers, freelancers, and production partners, and delivers high-quality creative work that brings [REDACTED] brands to life across platforms and experiences.

What You'll Do:

Design Development & Creative Execution

• Develop and execute campaign creative, visual identity systems, key art, logo design, motion graphics, print and out-of-home advertising, paid social and digital campaigns, branded collateral, press kits, and other audience-facing visual communications.
• Translate brand strategy, creative objectives, and audience insights into compelling visual concepts, scalable design systems, and design solutions that strengthen brand affinity, grow fandom, and support campaign objectives.
• Lead assigned creative projects through planning, development, and execution, ensuring work aligns with creative objectives, design standards, campaign goals, and successful creative outcomes.
• Develop design assets across digital, social, streaming, email, print, experiential, and multiplatform environments while maintaining consistency with visual identity systems, brand standards, campaign objectives, and platform requirements.
• Provide creative direction and clear design guidance to agencies, photographers, illustrators, freelancers, and other creative partners to ensure work aligns with campaign objectives, brand standards, and creative expectations.

Project Leadership & Cross-Functional Collaboration

• Lead assigned design initiatives while managing multiple projects, priorities, timelines, and deliverables across complex campaign assignments.
• Partner with Brand Teams, Multiplatform, Marketing, Production, Social, Research, Programming, and other business functions to support campaign objectives, creative priorities, and business goals.
• Collaborate with Designers, Motion Designers, agencies, photographers, production teams, freelancers, and other creative contributors throughout the creative development and execution process.
• Incorporate creative feedback effectively while balancing creative objectives, stakeholder needs, design standards, and project requirements.
• Plan, coordinate, and oversee photoshoots as needed, ensuring creative vision, production quality, and campaign objectives are successfully executed.

Visual Storytelling & Creative Excellence

• Develop visual concepts and creative solutions that strengthen brand recognition, grow fandom, deepen audience engagement, and support campaign effectiveness.
• Apply design principles, typography, color theory, composition, visual hierarchy, and visual storytelling to create compelling creative work.
• Contribute to the evolution of brand expression through thoughtful design, scalable design systems, and creative problem-solving.
• Maintain consistency across visual identity systems, design assets, campaign elements, and audience-facing experiences.

Mentorship, Collaboration & Innovation

• Provide guidance, support, and constructive creative feedback to Designers, freelancers, and other creative contributors as appropriate.
• Foster a collaborative creative environment that encourages learning, innovation, and continuous improvement.
• Explore emerging design trends, AI-enabled creative tools, technologies, and creative approaches to enhance creative effectiveness, audience engagement, and design execution.
• Contribute ideas and recommendations that strengthen creative processes, scalable design systems, workflows, and design outcomes.

Basic Qualifications

• At least 5 years of experience in graphic design, visual design, art direction, brand design, creative marketing, entertainment marketing, or a related field.
• At least 3 years of working at an external agency.
• Strong portfolio demonstrating excellence in campaign creative, visual storytelling, brand identity, key art, and consumer-facing creative experiences across multiple platforms.
• Expertise in design principles, typography, color theory, composition, visual hierarchy, visual storytelling, and brand identity development.
• At least 3 years of experience leading the design and execution of campaign creative, visual identity systems, key art, motion graphics, print and out-of-home advertising, digital campaigns, and multiplatform creative experiences.
• Working knowledge of Adobe Creative Cloud, Figma, Stensul, Iterable, UX/UI principles, motion graphics, email design, HTML email best practices, and other industry-standard design and collaboration tools.

All applicants should submit their portfolio by attaching in the application or including a link to the portfolio in the resume. Those without a portfolio will not be considered.

The Ideal Candidate Will Have:

• Demonstrated ability to translate brand strategy, audience insights, and creative objectives into compelling visual concepts, scalable design systems, and audience experiences that strengthen brand affinity, grow fandom, and support campaign objectives.
• Ability to lead assigned creative projects through planning, development, and execution while managing multiple priorities, timelines, and deliverables.
• Experience collaborating with Brand Teams, Multiplatform, Marketing, Production, Social, Research, Programming, agencies, photographers, freelancers, and other creative contributors.

Reference: ECNJOBID-184-164-46-103 in the application